What is LOON actually for?

Recently i posted about my project LOON (Label Oriented Object Notation), and some people were asking why it was so verbose and saying how it seemed hard to work with. I want to to clarify that LOON is supposed to be an intermediate language for JSON (and later on other languages). It provides a layer of abstraction, by making code more readable and reusable with the injection operator, and making data meaningful and yet organized. Hope this clarifies some things :).